@article{MS23sparking,
title = {Sparking curiosity or tipping the scales? Targeted advertising with consumer learning},
author = {Matveenko, Andrei and Starkov, Egor},
journal = {Journal of Economic Behavior \& Organization},
volume = {213},
pages = {172-192},
year = {2023},
doi = {10.1016/j.jebo.2023.07.008},
url = {https://www.sciencedirect.com/science/article/pii/S0167268123002421},
}